How much should I charge for a Ferrari detail?

Minimum $500 for a basic exterior detail, $1,000+ for full detail, $5,000-25,000 for full paint correction and ceramic coating. Ferrari owners expect premium pricing. It signals expertise. If you're charging the same as a BMW detail, they'll question your experience with exotics. Price 3-5x your standard luxury rate.

What's different about Ferrari paint?

Italian paint is softer and thinner than German paint. Clear coat is typically 40-60 microns vs 80-120 on German cars. This means: always measure before correction, use less aggressive pads and polishes, expect slower cut, and plan for more polishing stages. Rosso Corsa (red) shows holograms easily. always finish with a fine polish.

How do I get Ferrari clients?

Start with Ferrari dealerships. offer to detail their showroom cars at cost in exchange for referrals. Join local Ferrari Owners Club events (FCA). Connect with exotic car storage facilities. One perfect job leads to the owner's entire collection, then their friends' collections. Average Ferrari owner knows 5-10 other exotic car owners.

Should I require insurance for Ferrari work?

Absolutely. Carry minimum $1M garage liability coverage, and get specific exotic car coverage. Require clients to maintain comprehensive coverage on the vehicle. Document everything with timestamped photos before touching the car. One scratch on a LaFerrari could be a $50,000+ claim.

How do I handle paint correction on older Ferraris?

Classic Ferraris (pre-2000) often have single-stage paint or very thin clear. Always consult with the owner before any correction. some prefer patina over perfection. Measure paint depth extensively. Use least aggressive methods possible. Some 355s and 348s have notoriously thin paint. When in doubt, polish by hand.

What's the best way to upsell Ferrari owners?

Don't 'sell'. educate about asset protection. Ferrari owners understand investment protection. Frame PPF and coating as standard practice for preserving value, not optional add-ons. Use specific numbers: 'A rock chip repair is $800, plus you have to disclose it on resale. Full front PPF is $3,500 and prevents that entirely.' 85%+ close rate when framed this way.

How long should a Ferrari detail take?

Plan 2-3x your standard time. A maintenance wash is 90-120 minutes minimum. Full exterior detail is 4-6 hours. Paint correction is 16-24 hours across 2-3 days. Full PPF + ceramic coating is 5-7 days. Rushing Ferrari work leads to mistakes. and Ferrari owners notice everything.

What products should I use on Ferrari?

Use your best products. This is not where to save money. pH-neutral shampoo only, fine-cut polish (Menzerna 3800, Sonax Perfect Finish), soft foam pads, premium ceramic coatings (Gtechniq Crystal Serum, Ceramic Pro 9H). For carbon fiber, use dedicated carbon fiber products only. Never use silicone-based products if PPF is planned.

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